To design, develop and help establish a Top 10, list-based football website for a renowned, popular and hugely prolific blogger.


As beautiful as we knew the site would be, our primary goal was to ensure the finished article was well organised, meticulously planned and easy to navigate.

A potentially huge site like this needed careful blog post categorisation as well as a clear, simple way to navigate through lists. It was also important to put the content centre stage and let the rich tapestry of lists speak for themselves.


We worked closely with the client to ensure the site looked fantastic, making sure it worked perfectly across mobile and desktop devices. Then we promoted its great content. The result? An inspiring project that thousands of football fans genuinely enjoy!