Experience is key. A consultant is a pro, someone with a broad, deep understanding of every aspect of website design. They have a proven track record in the wider commercial landscape plus the right level of insight into how the contemporary business world works.
If you just want us to come in and provide advice, we’ll be delighted to do exactly that. You can take away our pearls of wisdom and implement them yourself if you like, handing over the nuts and bolts to your own web designer, or ask us to tackle the actions we’ve recommended.